24 Motivational Daniel Ek Quotes on Business

Date of Birth: February 21, 1983, Stockholm, Sweden,


Short Biography


Daniel Ek, the founder of Spotify, who has seriously changed our music listening habits and the music market, was denied a job application to Google when he was 16. On the other hand, Daniel Ek, who became a millionaire at the age of 23, is one of the most important entrepreneurs of European origin.

Daniel Ek, was named the most important person in the music industry by Billboard Magazine in 2017. Spotify, which has more than 70 million premium members, went public in April 2018. Spotify's current (2020) value is about $ 46 billion.

Daniel Ek Quotes


"With Spotify, people don't get it until they try it. Then they tell their friends." /Daniel Ek
"We are passionate about making it so that users enjoy the music that they want to enjoy but at the same time fairly compensates artists. That's not the same as saving the music industry." /Daniel Ek
"I had two passions growing up - one was music, one was technology. I tried to play in a band for a while, but I was never talented enough to make it. And I started companies. One day came along and I decided to combine the two - and there was Spotify." /Daniel Ek
"We're focused on growing the pie so the artists can go back to making a meaningful amount of money." /Daniel Ek
"There are half a billion people that listen to music online and the vast majority are doing so illegally. But if we bring those people over to the legal side and Spotify, what is going to happen is we are going to double the music industry and that will lead to more artists creating great new music." /Daniel Ek
"I'm not saying you can't be successful in the music industry without Spotify. But when I look at the future of music, I don't think scarcity is the model anymore. We have to embrace ubiquity - that music is everywhere." /Daniel Ek
"I was the first real generation to have their teens on the Internet." /Daniel Ek
"For me, as someone growing up in a working-class suburb in Stockholm, I couldn't afford all the music. So back in '98, '99, I was really thinking about how I could get all the music and do it in a legal way while at the same time compensating the artist." /Daniel Ek
"At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music." /Daniel Ek
"Piracy was kind of hard: It took a few minutes to download a song. It was kind of cumbersome. You had to worry about viruses. It's not like people want to be pirates. They just want a great experience." /Daniel Ek
"The main reason people want to pay for Spotify is really portability. People are saying, 'I want to have my music with me.'" /Daniel Ek
"We're focused on growing the pie so the artists can go back to making a meaningful amount of money." /Daniel Ek
"If you look at Adele, the reason she did so well was she created great music. It wasn't about a clever marketing trick." /Daniel Ek
"If you write to me and it takes a day for me to write back, don't take it personally." /Daniel Ek
"It's hard to criticize someone who's hugely successful." /Daniel Ek
"People just want to have access to all of the world's music." /Daniel Ek
"I don't think we see ourselves as the savior of the music industry." /Daniel Ek
"Spotify is a platform: it could be expanded to other types of content." /Daniel Ek
"We kind of look at music as something very natural in people's lives. I mean, most of us can relate to music in some sort of shape and form, and if you think about it, most of us remember the first time we kissed someone, what kind of music was playing or the song that was playing on our friend's birthday." /Daniel Ek
"I was deeply uncertain of who I was and who I wanted to be. I really thought I wanted to be a much cooler guy than what I was." /Daniel Ek

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